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5 Brain Practices To Help You Lead and Build A Better Business

Business owners, CEOs, and managers today are faced with never-ending challenges in various different aspects of their company, and within their respective industry at large. Along with them comes a fast-paced and rapidly changing environment, and a stream of distraction generated from the Internet, smartphones, TV, and other media.


This begs the question: how, then, do owners, CEOs, and managers stay on track with day-to-day priorities and deadlines, block out the noise, and keep their businesses heading in the direction of high productivity and optimal profitability? The answers can be found in neuroleadership.


Neuroleadership is a part of brain science which focuses on how the brain works, and how business leaders can effectively utilise brain function in themselves and their teams to create a thriving workplace environment.


Within the field of brain science, new insights and discoveries about brain function are being made all the time, and neuroleadership is a real trailblazer. 


So, how can business owners, CEOs, and managers better use their brains to understand what their employees need psychologically in order to excel and perform at a high level? 


Below are 5 Brain Practices To Help You Lead and Build A Better Business, solve problems with your team, and make more informed and strategic decisions:



  1. Maintain A Fair Environment


Neuroscientists have discovered that when people feel they’ve been treated unfairly, activity is stimulated in the amygdala — the part of the brain that performs a primary role in processing memory and emotional reactions. What this means is that memories of being treated unfairly stick with people!


Understanding this fundamental need is helpful in creating relationships that centre around respect, acceptance, and equality. Trust me, if you want to create a good sense of synergy between your workers, stick to maintaining a fair environment at all times. This way, you’re guaranteed that they’ll always put in the extra effort to unite together and come up with feasible solutions in the face of challenging problems.

  1. Take A Social Approach 


The human brain is a largely social organ that needs a certain level of socially driven objectives and interactions. The thing is that the majority of workplace cultures focus on result optimisation over social interaction improvement. Although unintentional, the consequence of focusing on results rather than people is that, as time goes on, even top performers can start to feel devalued, less secure, or unfairly treated. 


This is why it’s crucial to inspire your team to adopt a collaborative approach when endeavouring to get the job done. Remember: a collaborative team is a productive team, and with time, they will show strong and relentless engagement, as well as improved results.

  1. Get Enough Sleep


There are many prominent thinkers in history who have prioritised work over sleep. However, the brain needs sleep! Neuroscientists have been debating the truth of this for years, and there are a number of good reasons that come to the surface. 


When you’re sleeping, your brain consolidates memories, creates new connections, builds up fresh energy, and unconsciously eats away at problems! Getting enough sleep also impacts your overall safety, and cuts back on the number of mistakes you might make in a day. 


At some point during any given workday, actively encourage your employees to take a small break, go for a walk, or enjoy their lunch without sitting in front of their computer — all for the purpose of re-energising and recharging their brains. 


Lastly, recognise and celebrate your team whenever they win at something. This will trigger their brains to release dopamine — which is a natural energy booster.

  1. Stop Multitasking 


The fact is: you only have a limited amount of mental resources. So when various different tasks compete for those same limited mental resources, the quality of the results of all your different tasks is lowered. In short, the benefits of multitasking are massively overrated. 


It’s worth noting that extended periods of multitasking can cause a decline in, and erosion of, the quality of your thinking processes and your overall energy. In other words, it’s not in your best interest to try and work on a report, review contracts, and solve client issues all at the exact same time. 


My suggestion to you is to stop multitasking and start focusing your attention on one task at a time. 


  1. Quit Making Predictions


Humans are wired to predict things — it’s pretty much in our DNA. What I mean by this is that in any situation, people instantly try to make sense of what’s currently happening by predicting what will come next! The danger in making predictions is that, most of the time, they’re completely inaccurate or are missing crucial and unknown details. Of course, in any field, as you gain more experience your ability to make predictions will improve. 


But, holding onto a prediction can actually inhibit someone from seeking out new (and better) perspectives that can help set more effective strategies, or make more informed decisions.


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